While the regulation is designed to address deforestation and forest degradation, its impact stretches far beyond sourcing teams. It affects how products are packaged, labelled, tracked, stored, and moved through the supply chain.

Why EUDR Matters for E-commerce and Packaging

The EUDR applies to products linked to high-risk commodities such as wood, rubber, cocoa, coffee and soya. This includes items commonly used across e-commerce operations, from wooden packaging cases and pallets, to paper-based packaging and labels.

While packaging used only for transport purposes is largely exempt, packaging that is marketed and sold as a product itself must still comply with the regulation. This creates complexity for private label suppliers, and packaging manufacturers who now must demonstrate both traceability and compliance.

For e-commerce businesses, the challenge lies in visibility. Products often move through layered supply networks before reaching the end customer. The EUDR places responsibility on operators to ensure goods are deforestation-free and covered by a valid due diligence statement, making supply chain transparency essential.

The regulation reinforces the role of logistics as more than a transport function. Due diligence statements must be accessible at customs, supported by traceable handling and consistent documentation.

This means warehouse operators, 3PLs, and fulfilment providers are becoming key compliance enablers. Integrated digital systems that support traceability and compliance are no longer optional. They are critical to keeping goods moving smoothly while meeting regulatory expectations.

At E-commerce, Packaging & Labelling Expo, the EUDR highlights the growing importance of compliant packaging design, material choice, and supplier transparency. Buyers are actively looking for solutions that reduce risk while supporting sustainability claims.

At Retail Supply Chain & Logistics Expo, the focus shifts to execution. Businesses are searching for systems that connect compliance with real-world operations, from inbound goods to outbound delivery. Logistics technology and the partners that support it are central to making EUDR compliance workable at scale.

As regulatory pressure increases across global trade, EUDR is a clear example of how compliance, logistics, and packaging are becoming inseparable. Businesses that act early will protect access to EU markets and strengthen their supply chains for the long term.

For companies offering compliance technology, traceability solutions, sustainable packaging, fulfilment services, or logistics software, now is the time to exhibit. Retail Supply Chain & Logistics Expo and E-commerce, Packaging & Labelling Expo bring together the buyers already navigating EUDR and actively searching for solutions.